Samsung Galaxy Unpacked 2025 live blog – get ready for the Galaxy S25 launch and a whole lot of AI

The first Samsung Galaxy Unpacked of 2025 is sure to be a phone-focussed event, where we're predicting to see the Samsung Galaxy S25 range, spearheaded by the Samsung Galaxy S25 Ultra.

While these phones are expected to be iterative upgrades over the Galaxy S24 lineup, their big party tricks could be a suite of new and improved features on the Galaxy AI side; a new powerful Qualcomm Snapdragon chipset should help power these tools.

If you want to watch the event yourself then check out our guide on how to watch Samsung Galaxy Unpacked 2025. But for all the news and rumors ahead of Unpacked, you're in the right place; read on.

Good afternoon or morning or evening, depending on where you are, I (Roland Moore-Colyer) am here to chat about the Galaxy S25 rumors so far and what we can expect to see at the first Samsung Galaxy Unpacked event of 2025, which takes place on January 22.

So what's all the fuss about? Well as mentioned, this Unpacked is very likely be one that's fully focused on the next-generations Galaxy phones. We're not expecting much else in terms of hardware.

This could be disappointing to some as the Galaxy S25 family as a whole has been tipped to be somewhat of an iterative upgrade over the Galaxy S24 lineup, which brought in Galaxy AI.

There's no murmur on any wearables at this Galaxy Unpacked. But as we had the Galaxy Ring launch mid last year, alongside the Galaxy Z Fold 6 and Galaxy Z Flip 6, there's already enough wearables from Samsung to keep us ticking over for now.

I'd predict osme AI upgrades for the Galaxy Ring and Galaxy Watch series, though how these will manifest isn't clear.

Speaking of Galaxy AI, I'll buy a hat and eat it if there's no mention of new AI features for the Galaxy S25 series. I'm expecting a host of upgrades and new features, likely an improved Generative Edit being one of the first upgrades out of the gates.

I'd also like to see Galaxy AI better integrated across the One UI operating system, as my colleague and Senior Editor Philip Berne noted in his Samsung Galaxy S24 Ultra review, Galaxy Ai feels somewhat fiddly to access and use.