Get some sunglasses: LG turns up the brightness on its next-gen OLED TV panel
LG's new OLED TV panel shines brighter and uses less power.
- LG has unveiled its fourth-generation OLED TV panel.
- The new panel is 33% brighter and 20% more energy efficient than before.
- The company plans to apply the technology to its high-end 2025 TV models and later to its OLED gaming monitors.
One of the more important aspects of a TV display is its brightness. The brightness can impact the picture quality in terms of clarity and vibrancy and offset the ambient light in a well-lit room. LG is now unveiling an OLED TV display it claims is its brightest and most energy efficient to date.
Today, LG has announced its fourth-generation OLED TV display technology. The company claims that its panel can achieve 4,000 nits of brightness, which is 33% brighter than its predecessor. Additionally, LG boasts that this screen is also more energy efficient than the last generation.